Canada’s Top Fitness Instructors 2025 – Panelists

JEFF BOOKE – CEO of MNP Community & Sport Centre
Calgary, AB
Linkedin

Born in Toronto and raised in Winnipeg, with a passion for sport, Jeff has a degrees in physical activity & sports studies from the University of Winnipeg, a recreation studies degree from the University of Manitoba and a Haskayne MBA from the University of Calgary. He has received many awards for his 25-years of leadership and management excellence including being selected in 2009 as one of Calgary’s Top 40 Under 40. As a volunteer he sits on the Boards of Sport Calgary, the Calgary Parks Foundation and the Calgary Sport & Major Events Committee. In his spare time Jeff enjoys cycling, hiking, hanging out in the gym and spending time with his family.

PETE ESTABROOKS – The Fitness Guy
Calgary, AB
Instagram

Pete has been a fitness practitioner for 40 years, with a career forged in the ring, on the gym floor and in front of live classes. Holder of a physical education degree from the University of Calgary, Pete was an aerobics instructor in the heyday of tight tights and big hair. He turned personal trainer as well as using his love of boxing to develop The TKO Sports Conditioning Circuit. Pete is an ultrarunner, a writer, an author, a speaker and winner of both IMPACT Magazine’s Canada’s Top Fitness Trainer and Canada’s Top Fitness Instructor awards. He is continually inspired by those athletes and physical artists that have practiced beside him over the years.

KIRSTEN FLEMING – Executive Director, Run Calgary
Calgary, AB
Linkedin

Kirsten is a passionate communicator with a journalism degree, now living her dream in the running industry. She left a decade in TV journalism to become executive director of the Calgary Marathon. Since assuming the role in 2012, she has expanded her team and increased the event roster from one marquee race to a year of signature events, elevating Calgary’s status as a destination for racing. A dedicated mother to Jones and wife to Matt, Kirsten thrives on adventure, mountains, skiing, and family time. Kirsten has been instrumental in driving the strategic direction and growth of Run Calgary, fueling her deep passion for the sport and its vibrant community.

HANNAH FLETCHER – Independent Personal Trainer
Vancouver B.C.
Linkedin

Hannah Fletcher is a four-time IMPACT Magazine Canada’s Top Fitness Trainer who has devoted her life to helping others reach their health, fitness, and body-composition goals in a self-compassionate, loving way. With over 20 years of experience in the industry and a positive coaching style. She is known as a diverse and well-rounded coach admired for her high integrity and strong moral compass. Hannah’s infectious energy aims to brighten everyone’s day through the gateway of exercise instruction, nutrition coaching, and change-development coaching. Hannah has helped thousands reach their fitness, body composition, and lifestyle goals.

SCOTT SALLING -Founder of F.I.T. Academy
Port Coquitlam, B.C.
Linkedin

Scott Salling is a former multi-sport athlete and has been a certified personal trainer and strength coach since 2009, accruing over 10,000 hours of client and personal training experience. He is the founder of F.I.T. Academy in Port Coquitlam, B.C., which is a business model to create an environment for not only the clients to thrive in, but to provide a world class professional environment for fitness professionals to develop and grow their personal brands. A lover of music, animals and good energy, Scott is a three-time IMPACT Magazine’s Canada’s Top Fitness Trainer, as well as a recipient of IMPACT Magazine’s Business Resilience Awards 2022 for individual leadership.